RALPH LAUREN

1. How do you believe your design relates to the corporate Identity of your company?

I believe my bag is a good representation of the company Ralph Lauren. The bags color scheme can be seen in the companies actually retail bag. Even Though the actual bag is semi plain my bag gives the company more pop

2. How does your bag portray the “holiday”?

The bag portrays holiday by having a winter wonderland theme. The company's logo i shrunk down to display the effect that the polo horse was snow falling from the sky

3. Do you think that the company you designed for would really use your bag? Why or why not?

Yes I do think Ralph Lauren would use my bag if they wanted to do a more holiday bag. Since my bag is simple enough to show off the company while giving a holiday feel.

4. What makes your bag Unique and Different?

What makes my bag unique is how the logo is used multiple times throughout the bag. By transforming it to display snow and also making the Polo horse larger to just stand in the snow is different and not really seen.

5. Describe the process in which you took to create the bag? (From beginning to end)

1. I found a company that inspired me and gave me inspiration (Ralph Lauren)

2. On the MC square i sketch out multiple designs but the ones that I like most were the winter wonderland scenes

3. I converted the ideas from the squares onto the computer and by using the image trace tool it gave me the exact logo that Ralph Lauren uses

4. After displaying the correct look out of many options it was time to print

5. The machine printed and cut the bag to give it its correct shape

6. Then I assemble the bag using double sided tape to secure the edges

7. Once the bag was finished I added my handles. Blue and gold striped ribbon that perfectly match the color of the bag

8. Then the Photoshoot. Getting the lighting and angles together to capture the bag perfectly

9. Photoshop which got rid of the white crease marks and the stray strings to increase the effect the bag has and to give it a more professional vibe.